Documentary Genre
John Grierson came up with the term documentary in 1926. 
- a documentary is documenting something that has happpened 
- they provide the audience with an insight into a topic they may not know about. They inform and edcucate. 
- this must be done in an entertaining way to substaine the interest of the audience because they now have more choice due to audience fragmentation because of digital television. 
- there are specific channels created for documantaries such as discovery channel which is an example of audience fragmentation. 
 
 
 
          
      
 
  
 
 
 
 
 
 
 
 
 
 
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